The Making of a Nobody Part 42 | Be Easy to Root For!

The Making of a Nobody Part 42 | Be Easy to Root For!
June 14, 2021 Mark S. McNally

I was chatting with one of our team members and we were on a marketing theme.

As the various positioning, headlines, campaign mechanics, and messages were tossed around… something struck me that has always been at the core of how I try to do my business. I said: all strategies aside… let’s not forget our brand, our genuine us… should be easy to root for.

We’re humble, we’re dreamers, we’re realistic that were setting out on a crazy goal here at Nobody Studios, we’re willing to do what it takes to get there… we’re hopeful and grateful for all of the help we’ll get along the way and were going to need our fair share of lucky breaks. But ultimately we’re people, we’re true, transparent, and want to do good for our families and the world.

The more we know, the more we realize what we don’t know.

History has also taught me that if ego/hubris ever made me hard to root for.. things were uphill and full of friction.

Are you easy to root for?

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